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Prize
Winning Web Site by Press
Club LI
Ch. CN8 on Comcast NE & Mid-Atlantic
Ch 55 or 58
Check Your Area
Ch. 3 in
CT / RI / MA
Channel
Guide
Systems
Map
Ch. 55
Ch. 55 / 8107
Ch. 55 / 893
Comcast
Ch. 8
Putnam/Duchess
Counties, NY.
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2004 TV Advertising Information
Executive Testimonials!!
"By
advertising with this multi-media cyclone called The Fishing Line,
northeast Boater's World stores have consistently beat our major competitors
in same store sales by 5 to 6% each month, since hooking up with
The Fishing Line."-Greg Hartmann, New England District Manager,
Boater's World
"When we wanted to expand the brand recognition
of Boater's World Marine Centers
with the New York, Long Island, NJ & CT fishermen, we chose The Fishing
Line as the key part of our marketing effort. The results have
been just what we needed - a solid connection with fishermen and a good voice for our
company."
-Jay Jolly V.P. Marketing & Purchasing Boater's World Marine Centers.
“As a
result of sponsoring Rich Johnson and “The Fishing Line” network & all he
does, Rich reaches the anglers who buy our products in the Long
Island metro area and the Jersey Shore. That's a huge number of avid anglers!"
-Wes Campbell, president Daiichi Hooks.
“The
Fishing Line”
is the finest show on TV. It's entertaining, informative, and easy to understand. It's one
of the few fishing shows I watch beginning to end without changing the channel because of
boredom. Rich is a natural, both as a fisherman and a teacher. We're fortunate to have
Rich and his show on board. He’s helped make our products a household name in his
region!
-Paul Fischer, District Sales Manager - Pure Fishing 1995-2000
"We sponsor Rich Johnson's "The Fishing
Line" because his shows (Radio and TV) are well known as an effective conduit to the
Metro New York, Long Island and Jersey shore anglers."
-Jake Hartwick, Exec. VP, The Outdoor Channel.
"The Fishing Line" Television Show
  
 
Sponsored by:
Boater's World / LIPA
/ Outdoor
Channel
Bomber Lures / Creek Chub Lures /
Penn /
Daiichi Hooks
- Title: "The Fishing Line"
- Host: Rich Johnson
- Length: 30 Minutes
- Channel 10: WLNY-TV, is a FCC mandated must carry
"over the air" station you do NOT need cable to see. We are seen through
"Over the air" Network, Cablevision, Time Warner, Direct TV & the Dish
Network
- Penetration: 7.3 million homes...18 million viewers
- When: Saturdays at 8 a.m.
- Season: May through October
- How Long: 10 years
- Where: NY Metro / New Jersey & Connecticut
- Schedule: 26 week schedule
- Programming: Covers salt & freshwater / all species &
techniques. This region’s first, largest & only fishing TV show. Features:
Thirty minute in-field show with special guests from the fishing community, celebrities,
with tri-state fishing event PSA’s...Thirty minute in-field show with detailed info
on how, why and where we fish with airel hot footage to detail local areas.
"In a survey of thousands of consumers, concerning the
believability and credibility of media and advertising, 54% of those surveyed placed the
highest credibility in television with radio a close second. Only 38% ranked newspapers
with magazines ranking last at only
5%"
Source: PreTesting Co., 1999-2000 season
***********************
To request the
newly designed 2005 Media Kit for The
Fishing Line Radio or
Television shows, please forward your request to:
The Fishing Line
2005 Media Kit
24 Troy Ave.
E. Atlantic Beach, NY 11561
Or call
516-889-6895
Or E-Mail your request to:
rjohnson@thefishingline.com
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